Jean-Baptiste Boursier changes creamery. Three years after his return to BFMTV, the 40-year-old presenter joins LCI. From the start of the next school year, he will be in charge of the morning of the news channel of the TF1 group. He will replace Stefan Etcheverry, also a former BFMTV employee, who is still discussing his future place in the grid with his management.
LCI is delighted with the arrival of the pillar of its great rival. “Jean-Baptiste Boursier has a lot of strings to his bow. He has expertise in many areas, starting with politics, but also internationally, one of our channel’s specialties, as he showed when he moved to Kiev, a year after the start of the war in Ukraine,” explains Fabien Namias, deputy general manager of LCI.
Its mission: to reboost the morning
With this recruitment of this very identified face of the public, the news channel intends to reboost a morning show which has never managed to find its formula, unlike the end of the day sections, like that of David Pujadas.
In charge of the 6 p.m./8 p.m. of the weekend of BFMTV but also RMC Sport Champions League evenings, Jean-Baptiste Boursier had been on the move for several years. In 2019, his page on France 3 to present “Sunday in France” had come to an end. He had finally found his old home, after the Covid-19 crisis.
On the LCI side, this is not the first time that BFMTV stars have been poached: Ruth Elkrief, Pascale de La Tour du Pin, Stefan Etcheverry or Thomas Misrachi had also been recruited with a bang.